Project: Canadian Insulin’s website re-design and full-stack marketing campaign

Role: UI/UX Designer

Description: Canadian Insulin is a pharmaceutical e-commerce website providing low cost Insulin to Americans, who often face high, unregulated price points.

Please note: Viewing of the website is blocked from Canadian IPs, to avoid confusion. The website exclusively sells to Americans.

About Canadian Insulin

Canadian Insulin is a pharmaceutical delivery service created to help diabetic individuals or pet owners with diabetic animals to access insulin and diabetic devices at lower cost. The company’s client base was growing. I was brought on to help completely re-design the existing website and also create work comprising a digital and direct mail marketing campaign.

Design Toolkit
Sketch – Photoshop – InVision – InDesign

Design Process
Research – Concept – User Flow – Team Feedback – Wireframing – User Interface – Implementation